When going to war...

"If you know neither the enemy nor yourself, you will succumb in every battle."

Sun Tzu -The art of war

No wonder 'The Art of war' is considered compulsory reading in business. Strategy and pre thinking is imperative to the eventual outcome of any marketing or design project. Indeed in our opinion business is war and your competitors, the enemy. That may sound OTT but if you think about it your competitors are after your clients and the difference between them winning them and you could mean life or death of your company.

Latitude work alongside clients as an outsource marketing and creative department helping them focus on their business, internal processes, current sales, target markets, products and services, sales cycles, issues and needs of their targets, strategy to approach them and this is before we have even started designing!

We offer this servcie on a retainer basis if the client requires it and it is neccessary for their business to grow. Some clients need it some don't.

Of course we dont just stop there we help write a company back story, look at their short, medium and long term growth targets and help make sure that they hit them, help work out social media strategy, work alongside PR and telesales agencies and many other vital roles that typically a full time Marketing Director would undertake.

If you feel that your company requires a Marketing Director but at the same time you either haven't the budget or need for them to be full time maybe this is a service we could discuss?